Recently we have discussed about how scripting ads and using specific pieces of music in them can either make them a huge success or cause them to be a total failure. I have chosen three ads which make me feel emotional whenever I see them and they are proof that using emotive music and well-written scripts makes advertising brilliant. And to see the amazing effect the music has on an ad, try watching the ads without sound at first and only then turn it on.
Fiat 500 Spring/Summer Collection 2014:
BBC Winter Olympics:
Cadbury Dairy Milk - Office:
In addition, I chose to post one more video of a piece of music that I love and think that it would make for a brilliant soundtrack for an ad:
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